54% are college graduates; median household income $93,500; 82% are homeowners; 44% have children at home under age 18; 66% prefer weekend shopping days of Friday and Saturday; 38% are minorities. About 7 of 10 adults in the D.C. suburbs read community & suburban Newspapers. While metro daily newspaper readership has been on a steady decline nationwide for more than a decade, our suburban community newspapers continue to grow and attract new readers. Our newspapers reach almost 70% of all Washington area suburban adults.

The rise of the Washington, DC suburban population has been a boom to our readership numbers – Suburban newspapers are the #1 Midweek Buy. Community and Neighborhood News are the #1 interest to suburban area readers. Over 87% of our readers rated community and neighborhood news as their number one source for news. 71% were utilize our papers for local shopping and advertising information.