Connecting You to the Power of the Suburbs
The Washington Suburban Press Network aims to offer major advertisers an effective and efficient way to reach the most affluent suburbs in America.
Why We Are The Best: We Connect You to the Power of the Suburbs
Gain access to our large network of award-winning community newspapers
Utilize our customized, targeted programs for clients
Our turnkey system is easy — one contract, one order, one bill
Expand your audience and gain new sales leads with our direct mail, targeted email advertising, or retargeting services
30+
YEARS EXPERIENCE
2mil
AUDITED CIRCULATION
95mil
EMAIL DATABASE
4k
GEO & DEMO TARGETS
Who We Are
The Washington Suburban Press Network (WSPN) is a newspaper-owned network committed to the success of its clients. Established in 1992, WSPN has grown to represent a large network of community newspapers in the Washington, D.C. and Baltimore, MD suburban areas.
WSPN prides itself on offering innovative ways to reach local community audiences through out-of-home opportunities and promotions, including print and digital solutions. Headquartered in Sterling, VA, WSPN is proud to represent over 200 years of the best local community news.
Advantages
💵 Nation’s 6th largest regional economy, with over 6 million residents
💰 Leads the nation in median household income
🎓 54.8% of workers have a Bachelor’s degree
🎓 One in five has an advanced degree, exceeding other metro areas
🏛️ Home to 19.8% of Federal employees
🛡️ Washington is insulated from National economic downturns
📉 Lowest unemployment rate of the Top 10 DMA’s
⭐️ Nine of the nation’s top 25 counties are in the Washington metro region (based on HHI)
Reach Virginia, Maryland, & Washington, DC
Our newspapers reach nearly 70% of all Washington area suburban adults. With an audited circulation of over 2 million, our publications are the leading newspapers in hundreds of communities throughout the Washington region.
54.8%
Bachelor’s degree or higher
$121,469
Median household income
63.5%
Are homeowners
63%
Aged between 18-64
3.34M
Employed population
24.6%
Foreign-born population
Our Services
🗞️ Newspaper Solutions
We offer innovative ways of reaching local community audiences with out-of-home opportunities and promotions, such as Online, Front Page Strip, and “Sticky Note“ advertising. Gain access to our large network of award-winning community newspapers. Our customized, targeted programs for clients make it easy to get started and generate new sales leads.
✉️ Email Marketing
Media Prowler, the digital arm of WSPN, delivers 25+ years of data-driven marketing expertise, helping businesses connect with their audience and achieve results. With a 95M+ B2B and B2C contact database, we create highly targeted campaigns that boost engagement, drive growth, and maximize ROI.
💻 Display & Native Advertising
Utilize an omnichannel marketing approach to reach online users with precision by leveraging their transaction behaviors across our private marketplace.
📺 Video & CTV Advertising
Boost your brand visibility by leveraging Media Prowler’s powerful database to create impactful video ads and optimize your campaigns for maximum performance in a connected TV environment.
We Aim to Serve You
Our mission is to offer major advertisers the most effective and efficient way to reach the most affluent suburbs in America.
Contact us today to get started!
Get In Touch
20 Pidgeon Hill Dr. Suite 201
Sterling, VA 20165
Mon to Fri | 8:30am to 5:30pm